In addition, if you’d like to write a review of our new “Frozen-Gerbil-o-Tron” instant gerbil freezers, we’ll be happy to send you one to test. We’ll add a link to any review you post to our “Reviews” section, if you’ll provide a link back in your review.
Thank you for your time. If it’s convenient for you, please let me know how you feel about this proposal before Friday, as I am traveling to GerbilCon2000 over the weekend. Perhaps I’ll see you there, we’re in booth #20424 on the mezzanine level.
Notice that this message offers a suggested manner of handling the trade, and requests specific placements within the other site, while offering specific placement in return. If you can help it, you’d rather not just be dumped onto a generic “Links” page, although that’s usually better than nothing. By offering a specific proposal, you make it easier for the other person to accept your terms. If the terms are not acceptable, they’ll be more inclined to make a reasonable counter offer.